What we know Congresses take a ton of preparation, and that usually means hiring and managing several different vendors. Highly-regulated industries have their own rules—and they’re not always straightforward to navigate. The game plan Congress or tradeshow participation can be a messy affair. Everything—from the planning and the prep, to the days of the actual… Continue reading Taming the complexity: Your next congress exhibition doesn’t have to be a pain.
Your business is full of stakeholders—people whose opinions and decisions make a significant impact on your bottom line. But it’s always easy to maintain a balanced, healthy relationship with everyone in the midst of a sometimes-chaotic business life. So we decided to bring in our resident expert on the subject—John Dunne, Minneapolis Strategic Account Manager—to… Continue reading How to get things done: pro tips from an Account Manager
Working on any digital project comes down to many of the same problems: how to build a story, what experience you want to deliver, and how to get the buzz to create success. What can the galaxy far, far away tell us about digital storytelling?